Monday, 17 October 2011

Video Analysis: Swedish House Mafia - Miami 2 Ibiza ft. Tinie
Tempah.













The video being analysed is Swedish House Mafia -






Miami 2 Ibiza ft. Tinie Tempah. This is a mixture between narrative and
performance, ‘Tinie Tempah’ who is the main character in the music video, has
some shots in the video of him performing and other shots of a female who seems
to go on a journey, which could reflect the name of the song ‘’Miami 2 Ibiza’’.



Genre of the song:



















The genre of the song is of a similar genre to the song we decided to use
for our video. There are very jumpy scenes, and also gives off a party theme
song such as other ‘Example’ videos and songs we decided to analyze. There is a
strong relationship between the lyrics and visuals in the music video, such as
the airports at the start straight away gives us an impression of the character
going on a journey. Also when main character Tinie Tempah is singing, there are
close up shots of the objects he mentions.




Camera use:

The camera use in the video represents what’s going on in the video. Fast
panning shots at the start represents the movement from ‘Miami to Ibiza’, There
are many quick close up shots, shown in the club and the artist Tinie Tempah
when the beat kicks in, that is done is keep in track with the song.




Use of Props & costumes:






First of all Miami & Ibiza are usually holiday resorts & known to
be sunny. Therefore costumes such as shorts, t-shirts for the male characters,
and dresses and bikini’s for the female characters show the audience it’s a
holiday. Other props such as sunglasses are worn by artist Tinie Tempah
reflecting both the song & lyrics.




Lighting:
















The lighting in the music video is mainly black and white. Some colours are used only in the club
and on Tinie Tempah when the camera is on him. There is fast pace flashing
lights in the club that reflects the speed that the music is going at. Also
from the start you can almost notice its in the day… But as the music video
goes along it gets darker ending up in a club.




Locations:























The main locations shown in the music video are the clubs and a yacht in Ibiza. The clubs are a main location in the video because the song is a very typical song that people can dance to and quick flashy shots are shown. When the song slows down, it shows the female character swimming in the sea.

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