Our inspirations for the video varied. Mainly the idea of performing the video was one that we got from watching other music videos. We realised this was good as it kept the viewer entertained and perhaps re-iterated the lyrics being sung. For choice of locations we decided to keep it simple as we didn’t want locations that would take away too much attention from the message the music was conveying. Our costume ideas came from a range of sources ,ranging from what we saw as being popular fashion and what we saw on TV shows and music videos we also had to ensure that our costumes kept in line with the genre of music we were doing e.g. in "hip hop" or "r&b" the costumes tend to be ones that convey a lifestyle of wealth and tend to show jewellery and other material possessions this would look out of place in a video like ours . To make sure we didn’t get this wrong we studied artists such as "rizzle kicks" and "Tinie tempah"
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